NexStreaming has announced that its flagship product, NexPlayer SDK is now pre-integrated to support Yospace’s Dynamic Ad Insertion platform. From now on, video service providers and broadcasters will be able to monetize their video apps and ensure their viewers enjoy the best user experience and even easier implementation, thanks to this pre-integration of the two products.
Yospace’s server-side Dynamic Ad Insertion technology allows broadcasters to replace ads in linear streams when viewed online, in a way that reflects the seamlessness of broadcast television. Replacement ads can be targeted to ensure relevancy to each viewer, which brings great benefits to advertisers and end-customers alike, who reap the rewards of an improved video experience.
Carlos Lucas, General Manager of NexPlayer SDK said: “It is great to combine our technologies with a market-proven Dynamic Ad Insertion solution like Yospace’s. Together, we aim to deliver the most advanced streaming and ad insertion capabilities that will benefit video service providers, advertisers and end-customers alike”